By admin | Published: February 1, 2010
Feb 2010 Newsletter It’s good news for marketers! Welcome to Broadley Speaking’s February newsletter. Far be it for us to be economic commentators but there does seem to be a more of a general air of optimism around the traps. Marketers in many places are striding out into 2010 with a more concerted gait than this time last year. [...]
By admin | Published: January 2, 2010
jan 2010 NewslETTER Awards demonstrate sales achievement, client focus and quality at the fore Awards demonstrate sales achievement, client focus and quality at the fore Last month saw the 7th Broadley Speaking Annual Awards for Sales Excellence. The awards, colloquially known as the ‘Hilda’s’, are highly regarded by team members and focus on sales results (both [...]
By admin | Published: December 7, 2009
December 2009 Newsletter The season of goodwill The season of goodwill Christmas is a coming and it’s a time of ‘goodwill’ in more ways than one. The usual retail wars have commenced and competition is rife on the High Street. Retailers scrapping over every single penny of consumers’ expenditure have become the ‘norm’ over the [...]
By admin | Published: October 7, 2009
October 2009 Newsletter Sailing in stormy weather Sailing in stormy weather… Welcome to the autumn newsletter from Broadley Speaking – the UK’s leading sales generation company As autumn gets into full flow, naturalistic themes also abounded in the national press. In what seems like moments the rays of financial sunshine and talk of ‘emerging green [...]
By admin | Published: May 3, 2009
Show me the money! One of our main problems, as it is for any company, is highlighting our difference to potential customers, the ‘why choose us’ predicament. As they say well done is always better than well said or as we like to say ‘show me the money!’ With this in mind, we love to [...]
By admin | Published: March 12, 2009
WE ARE LINKEDIN – THE POWER OF NETWORKING (AGAIN!) This a professional B2B sales and telemarketing forum hosted by Broadley Speaking enabling the team at Broadley Speaking and their clients past and present to meet online and exchange ideas. What are the goals? To create a virtual business network of our clients past and present [...]
By admin | Published: March 2, 2009
Newsletter – Segmenting to one – In search of the marketing nirvana at TFMA Segmenting to one – In search of the marketing nirvana at TFMA One of our regular treks, in pursuit of our goal to maintain our position at the cutting edge of the marketing sword, is to TFMA at Earls Court in [...]
By admin | Published: January 22, 2009
Time to hit the sales? As retailers hurry to sell “anything” right now you can’t fail to miss the signs on the High Street. 50% and 70% price cuts are splashed across the shop windows, they sound alluring, but when you enter the shop you find there definitely is no discount on the actual goods [...]
By admin | Published: December 12, 2008
Newsletter – Major bargains in the direct marketing industry “…this looks like one of the major bargains in the direct marketing industry…” Precision Marketing, November 2008 As we approach Christmas and look forward to 2009 there will be many people in sales and marketing wondering just what the New Year will bring. Even the most [...]
By admin | Published: December 11, 2008
The Government announced in the Queen’s Speech that they were pressing ahead with controversial plans to extend flexible working rights to parents of children aged under 16. Reaction in the aftermath was anything but flexible. One business leader said ministers were “absurd”, another complained about “red tape” and a third captain of industry warned the [...]